Head of Marketing

Singapore

As AlphaLab Capital grows and our business activities expand, we’re looking for a Head of Marketing to take on the challenge and rare opportunity of building a brand from the ground up. You’ll be working closely with the Head of Business Development to grow our business and make a direct ROI impact.

 

Key Responsibilities

  • Storytelling and brand-building. Tell a clear and compelling story about our company, who we are, what we do, what value we bring to the table, why people should work with us, and why all of this matters. It’s very much an ongoing effort as both our company and our industry are rapidly evolving.
  • Content creation. Develop a content strategy and lead a team of writers, graphic designers, and other professionals to create external-facing content that is highly effective at achieving our business goals. This content includes our website, online tools, blog, pitch decks, press releases, event collateral, etc.
  • Communications. Create and execute a communications and PR strategy that results in targeted media coverage, earned/paid placements, and select event and speaker invitations.
  • Social Media: The crypto industry lives on Twitter, Telegram, and Discord. You’ll lead our social media presence and help us use these channels to connect with the right people in our industry.
  • Conferences and Events: Decide which conferences we should attend, plan and execute targeted events of our own, and design our event presence for maximum business impact (whenever COVID-19 allows us to safely gather and travel again).

 

The Ideal Candidate

  • Proven track record of success in B2B marketing and communications for technology companies. Experience with fintech or crypto is a plus.
  • Demonstrated interest in the fintech and crypto industries.
  • Deep knowledge of content marketing, organic social media and influencer strategies, PR, media relations, and how to create engaging conversations online.
  • Familiar with emerging online platforms and new marketing technologies.
  • Exceptional writing skills. Must be able to communicate complex technical concepts to the layman without oversimplifying, being patronizing, or putting anyone to sleep.
  • Willingness to roll up sleeves and execute, not just strategize.
  • Highly detail-oriented.

 

Compensation & Benefits

  • Competitive salary based on experience
  • Participation in company bonus pool
  • Daily catered lunch
  • Health insurance and wellness benefits
  • Unlimited vacation policy

 

About AlphaLab Capital

AlphaLab Capital Group is a technology-driven trading group that transacts over $2B daily in cryptoassets on 40+ exchanges, both centralized and decentralized. Since 2017, we have consistently generated exceptional returns (aka alpha).

We were one of the first movers in quantitative trading on the blockchain, and today we operate thousands of algorithms 24/7 on a globally distributed network of trading servers. Our team sits across 3 continents with headquarters in Singapore.

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